Consumer Behavior Audit

 

  • Write a CONSUMER BEHAVIOR AUDIT for a product of your choosing, examples include a:
    • new brand of cereal for General Mills
    • different running shoe for a major shoe company
    • audit for a company you may be working for part time

P.S. I would like a topic from (energy drink or shoe for sports)

  • Utilize audit format from pages 731-736 in text
  • Submit a 10 page written report
  • Due: 5/12/2014

 

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Consumer Behavior Audit

 

  • Write a CONSUMER BEHAVIOR AUDIT for a product of your choosing, examples include a:
    • new brand of cereal for General Mills
    • different running shoe for a major shoe company
    • audit for a company you may be working for part time

P.S. I would like a topic from (energy drink or shoe for sports)

  • Utilize audit format from pages 731-736 in text
  • Submit a 10 page written report
  • Due: 5/12/2014

 

Leave a Reply

Your email address will not be published. Required fields are marked *