The attached PDF file is a contemporary commercial market research report on the UAE (commercial cost US$1900). For this assessment task I do not expect you to read the entire document, but I have attached the full document should you be interested enough to read all of it.
On pages 1-5 there is a summary of the top 5 consumer trends in the UAE.
From these 5 trends choose only one and discuss the implications of this trend on the organization that you work for (300 words maximum). Your discussion should make reference to recognized marketing theory (which you will reference).
Imagine that you are a marketing consultant employed by your organization. Based on these 5 trends what are some of the recommendations that you would make to your organization (150 words).