Target Market (2 – 3 pages)  See text beginning page 132.

Define one target market for this product using all bases of segmentation described in the textbook. Remember that a target market description describes the people in the target market.  Product descriptions do not belong in this section.

Usage Rate Segmentation

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Target Market (2 – 3 pages)  See text beginning page 132.

Define one target market for this product using all bases of segmentation described in the textbook. Remember that a target market description describes the people in the target market.  Product descriptions do not belong in this section.

Usage Rate Segmentation

Leave a Reply

Your email address will not be published. Required fields are marked *