Deliverable: A memo that gives an overview of the industry forces affecting Lenovo’s, and identifies the most prominent concerns for Lenovo’s management.
Audience: A portfolio manager (me) that is considering the addition of Lenovo to the portfolio.
An executive summary of the report that specifically highlights the most prominent concerns for Lenovo’s management.
At least one paragraph addressing each of the five forces using material from both the Lenovo case and external sources.
A recommendation and discussion about what in your opinion are the most important concerns for Lenovo’s management based on your prior discussion of the five forces.
4 page maximum (double-spaced) excluding citations and appendix (if any)
Citations should follow a consistent format and be included as a separate “works cited” page
1″ margins all around with 12 point Times New Roman font
All tables, graphs, and figures should be included in an appendix (if any).
Poor writing and presentation will be penalized.