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To communicate effectively it is important that we understand our audience and how they like to receive information. Although we might be communicating in just one language, English let us say, we use that language very differently depending on whom we are talking to. As a general rule we do not speak the same way to our grandparents as we do to our friends nor do we speak to strangers in the same way as we speak to our families. Talking formally to our boss is a very different business to talking to young children. Language is hugely adaptable and follows different rules in different environments. 1. As a general rule most academic piece of work attempts to give the impression of being objective and unemotional. For this reason when you write an essay you ought to avoid writing in the first person. So, instead of saying “I think that this argument makes sense” you should say something like “This argument has been seen by many as making sense”. Writing in an impersonal style helps to reinforce the view that these are not just your personal opinions but the result of evidence based research.

2. Always organize your written work into paragraphs. A paragraph is a small subsection of the essay. If you look at the introduction above you will see that it falls into two paragraphs. Each paragraph ought to be making one clear point and provide some evidence to back it up. 3. Avoid using slang words, colloquialisms or text speak. Imagine that you are being interviewed for a job and that you are trying to appear professional. The last thing your tutors want to see is a lot of “lol” and abbreviations such as “ppl” “omw” or “btw”. Always write out words in full. Abbreviations can be used if the academic community acknowledges them as appropriate – abbreviations such as the BBC or the NMC are good examples of this. 4. Avoid contractions. Although we often speak and write using short cuts the academic community prefers words to appear in full. Ultimately writing an academic essay has the same goal as any other form of writing, effective communication to a specific audience. Strange as it may seem, the best advice is not to try too hard to sound academic, writing confidence will come with practice. Always keep focused on writing as clearly as you can. Many students make the mistake of trying so hard to sound academic that their work comes across as confusing and unnatural.

I want interested traffic, not just sheer numbers. Do you think the Phoenicians tried to sell sails to people a thousand miles from water? Internet marketing isn’t a replacement for the methods mentioned above, but a complement to them. And by using it, I got you here. Your goal in marketing is this. There are people in the world who like what you like. And since you like your book, they probably will too. If you’re an e-author, let me state the obvious. Nobody buys ebooks who doesn’t have Internet access. So you definitely need a website. Traditional print authors need websites too. Even blockbuster authors like J.R. Rowling and Stephen King, who I doubt could garner any more name recognition, have websites. So does every long-established inescapable monstro-business from hell like McDonalds and Coke. Okay, those folks pay web designers. I’m not doing that. I can’t generate sales like that.

And yes, I’ve been employed as an HTML programmer. But you can write your own website without learning HTML if you want. It’s no harder than writing a manuscript with a word processor. It won’t be super-flashy like the big boys, but it’ll communicate the information. Remember, you can communicate. That’s what keeps people coming back to a website after the thrill of the flash wears off. Information. Content. Your specialty. Not a ticket to massive overnight traffic, but slow steady growth. Here’s something you’ve heard before. When your manuscript is rejected — and it will be — remember that you aren’t being rejected. Did you ever hang up the phone on a telemarketer, delete spam, or close the door in the face of a salesman? Of course, and yet that salesman just moves on to the next potential customer. He knows you’re rejecting his product, not him. Okay, in my case I’m rejecting both, but I’d never do that to an author. Neither will a publisher or an agent. All authors tell other authors not to take rejection personally, and yet we all do. Consider it a target to shoot for, then. Just keep submitting, and just keep writing. The best way to cope with waiting times is to “submit and forget,” writing or editing other stuff while the time passes. And finally, feel free to send an e-mail to me anytime. ]. I’ll gladly share what I know with you, and it won’t cost you a cent. I would wish you luck in your publishing endeavors, but I know there’s no luck involved. It’s all skill and diligence. Congratulations on completing the course! No ceremonies, no degrees, and no diplomas. But on the bright side, no student loan to repay.

Weathermen still do that today, although not on horseback. Finally, Ben is also known throughout history because of the contributions he made to his society. Ben helped during the French and Indian war, helped write and also signed the Declaration of Independence, helped to ratify the constitution, and was against slavery. During the French and Indian war England was afraid for its colonies so England called for all colonies north of Virginia to send a representative for a meeting in New York. Ben went to this meeting and had many plans, but everyone else thought that were too “visionary”. Ben ended up helping General Braddock of the British military by giving him advice and getting him supplies. After his time with the General was over, Ben was put in charge of defending the northwestern frontier. His son William helped him as an officer in the military. They made a fort out of wood and Ben commanded one of the volunteer militias. Before he was able to finish his term as commander, Ben was sent away to London to do some negotiating. Ben was a member of the Second Continental Congress.

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